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This post focuses on my initial background research for this project, it is the basic who, what, why, when, where, etc questions. Currently I have little knowledge on identity as well as knowing the difference between identity and branding. Hopefully by the end of this post I will have a greater understanding of the subject.…
Unit 10 – Brief 2: Authentic Visual Identity – Research: Identity, Authenticity, Rebranding & Processes
Identity-Based Brand Management - Fundamentals-Strategy-Implementation-Controlling (PDFDrive), PDF, Competitive Advantage
PDF) Brand Identity Canvas: a Framework to Bring Clarity and Relevance to Brands
Crafting Your Brand Identity: Creating A Memorable And Authentic Image - FasterCapital
Enhancing territorial development based on biocultural identity. A capacity building approach - ScienceDirect
Conceptual Framework For Global Brand Adaptation
image.slidesharecdn.com/190402designingbrandidenti
PDF) Explicating place identity attitudes, place architecture attitudes, and identification triad theory
Mistaken Identity: Race and Class in the Age of Trump by Asad Haider
Guide to digital cultural mediation
image.isu.pub/231221141112-598e10b7ee4748b5c261df9
Communications That Change Behavior
What is product promotion? - GeeksforGeeks
Welland Rebrand
Administrative Sciences, Free Full-Text