Framework of Luxury Brand (Vigneron & Johnson, 2004) The
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Framework of Luxury Brand (Vigneron & Johnson, 2004) The
Luxury brand value co-creation with online brand communities in
Benedikt Jahn's research works Ludwig-Maximilians-University of
Frontiers “We buy what we wanna be”: Understanding the effect of
PDF) The Role of Social Media for Luxury-Brands – Motives for
Sustainability, Free Full-Text
A conceptual framework of contemporary luxury consumption
Benedikt Jahn's research works Ludwig-Maximilians-University of
Framework of Brand Luxury Index [12]
A conceptual framework of contemporary luxury consumption
PDF) A conceptual framework of brand experience for luxury brands
Werner KUNZ, Professor (Full)
Frontiers Crafting Inconspicuous Luxury Brands Through Brand Authenticity in China
